The marketing and lead generation landscape is drastically changing. And a savvier, more educated buyer is the driving force behind this change. If you’re creating, or already have created, your 2017 budget based solely on what you’ve done in the past, you’re doing it wrong. Your prospects are evolving and so should your approach.


In this 45 minute webcast, Jason Stegent, Founder and President of Elastic Solutions, will examine the B2B marketing landscape and predict what leading organizations will invest in over the next 12 months to generate better leads and drive more pipeline, including:


• Quality Content over quantity to enhance target audience engagement

• How webinars have evolved to drive value at every stage of the funnel

• Customer Experience, Customer Experience, Customer Experience

• Account-Based Marketing (ABM) and why it will go mainstream


We’ll end with a live Q&A. If you’re looking to be more strategic in your approach and drive more marketing ROI in 2017, this session is for you. We look forward to ‘seeing’ you there!

Date: On Demand

Time: On Demand

Featuring: Jason Stegent, Founder and President of Elastic Solutions

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**Please note that there is no dial-in option for attendees. The webcast audio will be heard through your computer's speakers. If the audio is still not loud enough for you, headphones are recommended**
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Jason Stegent, Founder & President, Elastic Solutions

Jason Stegent is the Founder and President of Elastic Solutions, a provider of cloud-based marketing solutions and lead generation services that increase target audience engagement, drive demand, and accelerate sales opportunities. In this role, Stegent drives revenue generation, marketing, customer support, partner relationships and the creative vision for the Elastic Solutions suite of products and services - Elastic Events, Elastic Meetings and Elastic Marketing. He can be reached at